For the brand zone at the Kyiv Lights Festival, it was necessary to develop a simple skill randomizer for drawing mini gifts from the mobile operator Kyivstar - the general sponsor of the event. At the same time, it’s easy and fun to talk about the release of 4G and other product features. We introduced the light catcher - a flickering box where you need to have time to take a photo of it at the moment of illumination. There were too many people, and we had to order more gifts 🔦
Kyivstar: Light Catcher Activation
How to quickly give away mini gifts by integrating into the festival of light and talking about the product
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